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Developing Programs That Increase Your Bottom Line

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SKU:
827008230297*
Author:
Sandy Coffman
Published:
2011
Length:
46 minutes
Developing Programs That Increase Your Bottom Line looks at several key factorsinvolved in programming for profit. The DVD explains that the best way forhealth/fitness clubs to service their members is to give their members programs(and services) that they enjoy. The DVD reviews the necessity of having staff whounderstand and implement a club environment that motivates members. The DVDalso explores how clubs can market and program to the majority of people. Inaddition, the DVD outlines the five steps to a professional greeting, i.e., the waythat every staff person should greet every club member.

Among the topics covered:

• Develop the perfect professional leader
• Creating the environment for motivation
• How do you market and program to the majority of people?
• 5 steps to a professional greeting
• Forming a club within your club
• The goal of programming is retention