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Don't Let a Tweet Make You a Twit: Reduce Risks Associated With Your Social Media Strategy

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SKU:
827008289295*
Author:
Garrett D. Felix
Published:
2017
Length:
29 minutes
Don't Let a Tweet Make You a Twit: Reduce Risks Associated With Your Social Media Strategy discusses how the underlying risks with social media could have a negative impact on a health/fitness club and what the club's staff members could do to help prevent that from happening. The DVD also addresses ways in which these risks can be mitigated in order for the club to have a more successful social media strategy. In addition, the DVD details several examples of social media gone awry in business.

Among the topics covered:
  • Facebook®
  • Twitter®
  • Linked In®
  • Privacy legislation
  • Have an approval process
  • Hijacked
  • When employees own the account
  • Guidance for social media for both employees and employers